March 27, 2013

by John Philip Cashon


The Maestro call was called to order by President Eric Byler at about 5pm PST. The attendance of other Directors is noted below. A quorum was present. We all took 30 seconds to check in.

  • P– Eric Byler, President
  • L– Egberto Willies, Vice President, Director for Campaigns and Actions
  • A– Jeanene Louden, Treasurer
  • P– John Cashon, Secretary
  • P– Michael Charney, Director for Strategy and Organizational Design
  • P– Dan Aronson, Director At Large
  • P– DeLann Williams, Director for Pathways to Participation
  • P– Cameron Kruger, Director for Development
  • P– Justin Brown, Director for Internet Infrastructure

MINUTES are posted. – John Cashon

We discussed moving the minutes from the WordPress Blog to the main Coffee Party Website. Justin set this up during the meeting.

FINANCIAL REPORT – Jeanene Louden Absent – Michael Charney and John Cashon Reported

BOARD UN-RETREAT UPDATE – John Cashon and Michael Charney

Michael created an Agenda for the Un-Retreat and went over a breakdown of how the days would be filled during the Retreat. Everyone thought that it would be a great idea to have Annabel Park visit one evening during the Retreat and it was discussed having an invitation sent to Annabel Park to join us for part of Un-Retreat.

535 UPDATE – Egberto Willies  

Egberto gave a brief report on the status of the 535 Campaign. Justin spoke about the need to create Sub-nations for each state within Nation Builder would be needed if one state is too large. Sub-nations help by keeping databases separate so as to create a safety net for the data being entered. By not having all of the data in one place, this would offer protections to us.

It was discussed having Frank Kirkwood, the leader of the project, visit one night during the Un-Retreat and all agreed that it would be a good idea. It was decided that Annabel and Frank would visit Friday night for a meeting.

“DON’T DO KOCH” UPDATE – Eric Byler 

Eric explained that on April 1st, flyers with Koch products listed would be given to people entering grocery stores so they could have the opportunity to choose another brand explaining that people could be civic minded by not buying their products.


Questions were brought up about finding the best ways to get local ideas approved or not in a timely manner. We all agreed that it was important to consider all of the ideas coming out the local chapters.

It was decided that since Dan has a background in coordinating these ideas, and we all decided to speak more about it at the Un-Retreat.

Dan created a list to help process for vetting local actions including roles and responsibilities:

  • Bringing it to the BoD

  • Discussion methodology (forms of communication)

  • Approval process

  • Implementation

EMAIL BLAST COORDINATION – Justin Brown. Due to time restraints, this section of the meeting was brief and moved to the next board meeting.

Justin has been working with a plan to keep our fundraising and action emails from hitting the same people too much, and he thought that creating  newsletter could work much better, that would allow him to consolidate the info from many of the Email Blasts.

Eric thought that creating a page on our website would be a good idea that would give us the ability to show the invitations sent for each radio show.


Justin gave a brief update on what he has been doing, and he was very glad that he was getting help from Dan with Nation Builder. Justin has been testing emails and he wanted each of us to let him know what we think when we receive them. He has also been helping with the 535 and the ‘Don’t do Koch’ campaigns, giving us an update to what he has been doing.

DEVELOPMENT – Cameron Kruger 

Cameron gave us a list of what he has been doing in Development.

  • Working on switching over the BSD Database to Nationbuilder

  • Working on a discussion for Adwords Adsense revenue

  • Working on a discussion about alternative revenue funding inclusive of type gift cards for donating


The next meeting will be held April 24th, 2013, at 5pm Pacific (8pm Eastern). We all took 30 seconds to check out, and all mics were opened so we could say goodbye to one another or as we say in Kentucky, “Have a good one!”


John Cashon

Secretary of the Board of Directors